At the most foundational level, capitalism is moral.
The only way to succeed in the long-term is to treat customers well and honestly. That will provide money to the company to continue paying staff and vendors as well as leaving a profit for owners.
If a company does not deliver a quality product or service that customers value with higher utility to them than the cost to provide by the company, then the company won’t be around long.
At the core level, it is moral to satisfy your customers with profit left over.
CPA Ron Baker makes this point more eloquently than me in his LinkedIn article, Are Corporations Socially Responsible?
By the way, the answer is yes.
(Cross-posted from my other blog, Attestation Update.)
If a corporation provides value to customers, both the company and customer will be better off after the transaction than before. That is a positive social value.
Doing so, within the framework of the law (as Milton Freidman points out) is the duty of a business and it is also highly socially responsible.
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